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Mumbai spice meets New York finesse 

I'm Manasi, a brand designer and strategist. I help brands figure out what they're trying to say, then make sure they look good saying it.

For nearly six years, I've worked across brand identity, packaging, socials, pitch decks, and podcasts, with clients ranging from studios in India to consumer brands in Los Angeles and production houses in Boston. In 2026, I completed the Masters in Branding at the School of Visual Arts, a one-of-its-kind graduate program founded by the amazing Debbie Millman, adding creative strategy, positioning, and cultural research to my roots in graphic design and visual communication.

Growing up in India and now working in the US has given me a cultural fluency I bring to every brief. I pay attention to how meaning shifts from one audience to the next, and I always look for the story beneath the obvious one. 

I'm drawn to the strange, the eclectic, and the unconventional, and I'd rather ask one more question than settle for a safe answer.

When I'm not designing, I'm probably reading, illustrating, or hunting down the next great bowl of noodles.

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© Manasi Pandya | Brand Design and Strategy | Portfolio

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